This is a sample branding case study created to showcase a structured approach to developing a modern visual identity.
The project explores essential branding components such as:
- logo construction and geometric balance
- color palette development
- typography hierarchy
- layout rules and spacing systems
- usage guidelines for web and print
The goal of this sample case is to demonstrate how a brand can achieve consistency, clarity, and recognizability across all touchpoints.
This is not a real client project — it is a conceptual study built for learning and portfolio demonstration.